From Favorite Hobby to Lucrative Side Hustle – How to come up with a workable idea that you can build on  
Don’t Get Stuck – Techniques that show you if this idea you came up 
Get to Know Your Perfect Peeps – In this step, you'll dig in and get to know her hopes, dreams, struggles, and triumphs.
Scope Out the Competition –How to do reconnaissance the right way.
Review Your Competition’s Best Offers: Use your competitors to fine-tune your offerings
Your Unique Selling Proposition – How to fill the gaps so you are unique
Your Awesome Brand – Explore words, phrases, colors, and design.
Build Your Infrastructure – Getting your virtual online business ready to launch. Use the templates to plan this out.
Design Your Service Packages – Create your service packages using these templates
Roll Out the Welcome Mat – Use this worksheet to get your front page, sales page, and about 
BONUS: Tribe Building Activities to Grow your Reach and Grow Your Income– 7 Action items to take to start growing your business (Value: $17.99)
BONUS: Your Back of the Napkin Marketing Plan –Learn to put together your marketing plan  (Value: $17.99)